Pure Menthol E-liquid

Pure Menthol E Liquid

20 Reviews 20

Order by 1pm for next day delivery



    Pure Menthol is one of our bestselling e liquids for a reason. A tingling, arctic blast of strong menthol produces the perfect throat hit and completely refreshes your taste buds. This menthol e liquid adds a full refreshing taste and will give you the charge to go about your day like an arctic explorer.

    Looking for nicotine-free? You'll find the same great Pure Menthol flavour in our picNIC range instead where you can pick up 50ml of nicotine-free e liquid for just £12.99.

    Vapour Flavour Guide

    What strength?


    If you’re a heavy smoker, 18mg is as strong as it gets.


    Smoking 10-20 per day? 12mg is the best place to start.


    For regular smokers (up to 10 per day), or experienced vapers using a sub ohm device


    For very light/social smokers, or experienced vapers using a high power device.


    No nicotine, nada. Great if you’ve been vaping a while and want to quit nicotine.



    PG or VG?

    High PG

    Delivers plenty of throat hit and flavour, and are a popular choice among new users or mouth to lung vapers.

    High VG

    Offers a smoother overall vape, with buckets of vapour production. An ideal choice for direct lung vapers.


    An equal mix of PG and VG, delivering a great balance of flavour, throat hit and vapour production, suitable for use in most devices.

    Great all day vape

    This chilling e liquid is an amazing all-rounded blast from the intense north. Great on its own for an all-day vape or add it to your favourite e liquid juice to add a biting profile.

    Also available in


    POPULAR TRACKED: (3 to 5 working days)

    RAPID TRACKED: (1 to 2 working days)

    STANDARD NON-TRACKED: (3 to 5 working days)

    ROYAL MAIL 1ST CLASS (NON-TRACKED): (1 to 2 working days)

    ROYAL MAIL 2ND CLASS (NON-TRACKED): (2 to 3 working days)

    Please note, orders placed after 1pm on Friday will ship Monday morning. We try to ship everything ordered before 1pm on the same day, however this is not always guaranteed.

    More info on UK and international deliveries

  • FAQS

    What is PG/VG?

    The mix of Propylene Glycol (PG) and Vegetable Glycerine (VG) is what makes up the base of your e liquid, before flavourings and nicotine strength.

    In short:

    • PG is best for providing the familiar throat hit you associate with tobacco cigarettes and delivering clear flavour. High PG e liquids are thinner and are best for use with Mouth to Lung tanks/coils.
    • VG produces vapour and a smoother, rounded overall vape. High VG e liquids are thicker, and tend to perform best with Direct Lung tanks/coils and used with larger capacity batteries.

    Most e liquids contain a mix of PG & VG to achieve a balance of flavour, vapour and throat hit. Your personal preference and device should help you choose what balance of each you’d prefer.

    *We recommend liquids higher in PG for smokers and new vapers

    Which nicotine strength should I choose?

    Choosing the right e liquid strength makes all the difference when you’re starting out. Everyone is different, and the device you use will make a difference too, but broadly:

    • 0mg – If you’re absolutely ready to vape without nicotine. Not recommended for regular or heavy smokers switching to vaping for the first time.
    • 3mg – If you’re a very light or social smoker, 3mg is a good choice. Or if you are using a sub-ohm (Direct Lung) set up.
    • 6mg – For more regular smokers (less than 10 per day), or heavier smokers using a sub-ohm (Direct Lung) set up.
    • 12mg – Smoking around 10-20 per day? 12mg is normally where we’d start.
    • 18mg – If you’re a heavier smoker, and 12mg isn’t cutting it, 18mg is as strong as it gets.

    Anything else I should know?

    As High VG e liquid is thicker, make sure to allow plenty of time for the wick in your coil to saturate before you start vaping (to learn how to prime your coil, read the instructions in your JAC device instruction manual).


    We take the safety of the items we sell very seriously. All of our products are regulated, tested and audited to meet UK and EU standards. Shopping with JAC means, you have peace of mind, that the hardware or E-liquids you are purchasing have been independently tested and verified as safe for use. More information on our safety and quality controls.

Customer Reviews for the Pure Menthol E Liquid

  • Still Out Of Stock - by Mary, 10 September 2019
    High PG 3mg still out of stock in spite of assurances to the contrary.............JAC Vapour Ltd: we have never done pre-mixed pure menthol in high PG 3mg, it has only ever been in VG in the 3mg, which is in stock. Also the High PG picnic base in 3mg Menthol pack is available, if that is what you are looking, it can be found here:
  • Out of Stock - Again - by Maisie, 12 August 2019
    High PG Pure Menthol strength 3mg E liquid out of stock again! This appears to be an ongoing problem despite assurances to the contrary!..........JAC Vapour: This liquid is juts being counted into the shop, it was meant to arrive on Friday, sorry. It should be up in the shop this evening.
  • Just perfect!! - by Jaime, 7 April 2019
    Very clean and crisp.
    I don't really use it alone so much but do add a little to other juices that I either find too sweet or feel are missing something.
    Will always have a bottle on standby :-)
  • Good - by Carl, 3 April 2019
    Probably my most satisfying eliquid, leaves me with a short lived and pleasant zing in my mouth, only trouble is most of the other liquids I've tried leave me at risk of getting bored of Vapes from jac
  • Nice flavour - by Jono, 12 March 2019
    This was my go-to liquid for a long time, and after coming back to it after 18 months without buying JAC liquids, it hasn't changed at all. There was no 18mg in stock when I ordered so I thought I'd give the 12mg a bash, and the flavour is good but it didn't have the hit I was after, even with the high PG mix, and I ended up smashing through a bottle in a couple of days. Next time I order, I'll get the 18mg again.................JAC: you might also want to check out picNIC as this flavour is there as well, it makes things a lot cheaper, and if you want kick try the nic salts base, it basically smooths out the hit, but is much closer to the hit from a real cigarette as the nicotine is absorbed around 7 times quicker when using nic salts. PicNIC comes in a lot of bases, and you basically choose the base, and the flavour (Pure Menthol) then juts tip it all in the free mixing bottle and shake, you then have 50ml of premixed for a lot cheaper. Pure menhtol picnic is here:
  • Always have a bottle in stock - by Oli, 28 October 2018
    I haven't tried this on its own but I use it for mixing flavours pretty much every time. It's the perfect flavour at the end of a toke and leaves your mouth feeling clean and fresh (as you'd expect!)
  • What a kick - by Mike, 29 July 2018
    Wow, for me this really had a kick and was cool, crisp and almost ice like on the taste. To be honest, it was probably a bit too much for me but found that adding about 25% to my tank of something less interesting brought other juices to life! So, I'll keep some in reserve to help out those who fall short of the mark!
  • Minty fresh - by Penguin , 3 June 2018
    Cool and refreshing. Doesn't mess about with wild flavours, good if you're looking for just mint
    Best menthol for vapes i have wasted lots of money trying to get a smooth fresh minty taste with vapes. I did not think i would achieve this i found jacvapour by accident on the web, it was meant to be, thank you for finding the right taste for me and other menthal users..........................JAC Vapour: Thanks for the review. This flavour is also available in picnic which is very easy to use, juts like missing squash.
  • Spot on - by Barnes, 29 January 2018
    Good clean menthol taste and throat kick with very little vapour produced... perfect for the office.

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